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And Hummer goes pathetic
May. 15th, 2006 09:08 amThe Hummer H1 being retired
"Ok it's big clunky, gets horrible MPG,has been the target of virtually every environmental group and I personally hate them. However GM is making a huge mistake here. The entire Hummer brand was built on the sheer go-anywhere, do-anything badass quotient of the H1. And without that it's just a range of rebodied Chevys playing at being big tough trucks. While as a vehicle the H1 isn't selling well, as a brand mascot it is vital to making all those sad suburban guys feel like they're driving something incredible when thye climb into their 5-cyl H3.
Without the H1 the Hummer brand is going to end up looking more like a bad joke than anything else. And likely will turn into another case of a dead brand walking, just like Buick, Saab, Pontiac, and far too much else of the GM lineup."
"Ok it's big clunky, gets horrible MPG,has been the target of virtually every environmental group and I personally hate them. However GM is making a huge mistake here. The entire Hummer brand was built on the sheer go-anywhere, do-anything badass quotient of the H1. And without that it's just a range of rebodied Chevys playing at being big tough trucks. While as a vehicle the H1 isn't selling well, as a brand mascot it is vital to making all those sad suburban guys feel like they're driving something incredible when thye climb into their 5-cyl H3.
Without the H1 the Hummer brand is going to end up looking more like a bad joke than anything else. And likely will turn into another case of a dead brand walking, just like Buick, Saab, Pontiac, and far too much else of the GM lineup."
